Netino alternative: take back control of your moderation
If you want an alternative to Netino that lets your own team set the rules, OpenModeration runs on its own: the AI hides clear violations, our team handles the doubtful cases and every decision comes with a written reason that you see in real time. If you would rather hand moderation, community management and customer care to an outside agency, Netino offers that.
Who is Netino for?
Netino is a Paris-based agency that describes itself as a "Marketing Process Outsourcer". According to its website, it runs content moderation around the clock by pairing AI with selected human experts, alongside community management, social listening, social care, content management and martech services.
Netino says it works with more than 200 companies; the logos on its site include L'Oréal, Air France, Castorama, Lagardère, E.Leclerc and Société Générale. A 2021 academic study also lists Spain's Unidad Editorial among the media groups that worked with Netino. It suits organisations that want to outsource their social media operations as a whole.
Netino and OpenModeration, side by side
Information about Netino taken from its website, netino.com, consulted on October 30, 2026. Where something is not stated there, we say so.
| Criterion | Netino | OpenModeration |
|---|---|---|
| Type of offering | Outsourced service: Netino runs moderation for you, alongside community management, social listening and social care | Automated moderation set up with you by the Logora team; our team handles doubtful cases and you see everything in real time |
| Who decides | AI combined with Netino's human experts, 24/7 | Clear violations hidden automatically, legitimate criticism kept visible, doubtful cases handled by our team; you see every decision in one console |
| Channels | "All channels" and multi-platform social media; networks not listed on its homepage | Website, Facebook, Instagram, YouTube and WordPress natively; TikTok, X, LinkedIn and other networks added on request, quickly |
| Pricing | Not published; audit or contact on request | Public: free up to 1,000 comments analysed per month, Pro at €99 per month for 10,000 comments, Enterprise on request |
| AI models | Not specified on its website | Own moderation AI, cross-checked by other AI models; new models plugged in as they come out |
| Written reason for every decision | Not stated on its website | Yes, a written reason for every decision |
| DSA | Moderation presented as supporting regulatory compliance, with volume reporting; details not specified | Notice and action, statement of reasons, human review of contested decisions, exportable figures, full activity log |
| Data hosting | Not specified on its homepage (company based in Paris) | Hosted in the European Union, GDPR |
| Other services | Community management, social listening, social care, content management, martech | Moderation only |
Choose Netino if…
- you want human moderators reading every single comment, day and night;
- you also want community management and customer replies handled by the same provider;
- you are looking for one provider for all your social media operations.
Choose OpenModeration if…
- you want to set and change your own rules without going through a provider;
- you want to test for free on your own comments before committing;
- you need a written reason for every hidden comment and DSA building blocks;
- you also moderate comments on your website or WordPress;
- you want moderation that benefits from the progress of AI models.
An AI engine that keeps up with the market
OpenModeration runs its own moderation AI, and its decisions are cross-checked by other AI models on delicate cases. The engine is not tied to any single model: when a better or cheaper AI model comes out, our team plugs it in quickly, with nothing to change on your side. Your moderation benefits from the progress of AI models instead of staying frozen on one in-house algorithm. Netino's website does not specify which AI models it uses.
Pricing: Netino and OpenModeration
Netino does not publish its prices; its website invites you to request an audit or contact the team. An outsourced moderation service is usually quoted on a case-by-case basis.
OpenModeration publishes its prices: free up to 1,000 comments analysed per month, Pro at €99 per month for 10,000 comments, and Enterprise on request for large volumes. On-premise deployment is available on request. You pay for your comment volume, not for time spent.
Moving from Netino to OpenModeration in 3 steps
- 1
Test in sandbox mode
Connect a Facebook Page, an Instagram professional account, a YouTube channel, WordPress or your website through the API. OpenModeration analyses your real comments without hiding anything, while Netino keeps running.
- 2
Adapt the moderation with our team
The Logora team starts from your rules and use cases, compares OpenModeration's decisions with Netino's on the same comments and adjusts what needs adjusting.
- 3
Switch on automatic moderation
Clear violations are hidden, our team handles the doubtful cases and every decision keeps its written reason in your console. You stop Netino when you are ready.
We set it up and run it for you
Just connect your pages: our team sets up the moderation on your rules and use cases, then runs it day to day. Doubtful cases and reports are handled by us, and you can step in whenever you want.
We set up your rules for you
Our team starts from your existing rules, your use cases and your real comments, sets the moderation up, then fine-tunes it over the first weeks. No work on your side.
Our team handles the doubtful cases
Doubtful cases, user reports and contested decisions are handled by our team. The system learns from every decision and proposes adjustments to your rules, which you approve in one click.
A test without risk
In sandbox mode, OpenModeration analyses your real comments and shows what it would have decided, without hiding or deleting anything.
Frequently asked questions
What is the best alternative to Netino?
It depends on who you want doing the moderation. If you want an agency to run it for you, together with community management and customer care, Netino covers that. If you want moderation that runs on its own with your rules, doubtful cases handled by our team, a written reason for every decision and a published price, OpenModeration is built for that.
How much does Netino cost?
Netino does not publish its prices on its website. OpenModeration is free up to 1,000 comments analysed per month, then €99 per month for 10,000 comments on Pro, with Enterprise on request.
Netino vs OpenModeration: what is the difference?
Netino is a service: its teams, supported by AI, moderate for you. OpenModeration is automated: the AI hides clear violations, keeps legitimate criticism visible, our team handles the doubtful cases, and you see everything in one console, with a written reason for every decision and DSA building blocks.
Can I test OpenModeration without stopping Netino?
Yes. In sandbox mode, OpenModeration analyses your real comments without hiding or deleting anything. Netino keeps working, and you compare decisions on the same comments before you change anything.
Which AI models does OpenModeration use?
OpenModeration runs its own moderation AI, whose decisions are cross-checked by other AI models on delicate cases. When a better or cheaper model comes out, our team plugs it in quickly, with nothing to change on your side.
Does OpenModeration provide human moderators?
Yes, for what automation cannot settle. The Logora team sets up the moderation with you, based on your rules and use cases, then handles the doubtful cases, user reports and contested decisions. It does not do community management or customer care. Your team has nothing to do, but sees every decision in real time and can step in.
Sources: netino.com, Paz-Rebollo et al., El Profesional de la Información (2021) (consulted on October 30, 2026). Netino is a trademark of its owner. Spotted a mistake? Write to us at contact@openmoderation.com.
Already under contract?
Switch moderation provider without risk
You don’t have to cut anything off to find out. Test us on your own comments, then decide with figures in hand.
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A silent test on your real comments
We moderate your real comments in a sandbox, alongside your current provider. Nothing changes in production.
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Compare decision by decision
For each comment, you see what we would have accepted or refused, with the written reason, next to what your provider did.
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Switch when it suits you
You reach your renewal with figures. Connectors are ready and our team sets everything up when you decide to switch.
Moderation that runs itself, with our team behind it.
We adapt OpenModeration to your rules and use cases, then you test it in sandbox mode alongside your current provider.
No credit card required · DSA-compliant · GDPR-compliant
Questions? contact@openmoderation.com