WebPurify alternative: OpenModeration compared
If you need comment moderation that reads context rather than just filtering profanity, OpenModeration is a strong WebPurify alternative: its AI hides clear violations, keeps legitimate criticism visible, and our team handles the doubtful cases. If you want a vendor to supply human moderators for images and video, WebPurify remains built for that.
Who WebPurify is for
WebPurify, founded in 2007 in Irvine, California, and part of IntouchCX since 2025 according to the acquisition announcement, sells a profanity filter API, image and video moderation by AI and by its own human moderators. Its offer is aimed at companies with user-generated content, from websites and apps to brand campaigns. Each service is priced separately, per licence for the profanity filter and per image or per minute for human review.
Choose OpenModeration if…
- you moderate comments on a news site, brand pages or public channels;
- you want an AI that reads the context of a comment, beyond profanity filtering;
- you want Facebook, Instagram, YouTube and WordPress connected and doubtful cases handled for you;
- you need a written reason for every decision, DSA building blocks and EU hosting;
- you want a team that adapts the moderation to your rules and use cases.
WebPurify may suit you better if…
- you want the vendor to supply human moderators for images and video;
- a low-cost profanity filter on one domain is enough for you;
- images and videos uploaded by users are your main risk.
WebPurify and OpenModeration, side by side
Information about WebPurify taken from its website, webpurify.com, consulted on October 30, 2026. Prices excluding tax.
| Criterion | WebPurify | OpenModeration |
|---|---|---|
| Offering | Profanity filter API, image and video moderation by AI and by its own human moderators | AI comment moderation for news sites, brands and public bodies, set up with you by the Logora team |
| Content moderated | Text (profanity filter in 15 languages), images and video | Comments posted on your websites and social pages |
| Integrations | API; plugin licence for CMSs such as WordPress or Drupal. Social media connectors not specified on the pages consulted | Website, Facebook, Instagram, YouTube and WordPress natively; TikTok, X, LinkedIn and other networks added on request, quickly |
| AI models | AI combined with human moderators; the models used are not specified on its website | Own moderation AI, cross-checked by other AI models; new models plugged in as they come out |
| Human review | Carried out by WebPurify moderators ("live" moderation), billed per image or per minute of video | Clear violations hidden automatically, doubtful cases handled by our team; you see every decision in one console |
| Explanation of decisions | Not specified on its website | A written reason for every decision and a full activity log |
| DSA | Not specified on its website | Notice and action, statement of reasons, human review of contested decisions, exportable figures |
| Hosting and data | Not specified on its website; company based in Irvine, California | Hosted in the European Union, GDPR; on-premise deployment on request |
| Public pricing | Profanity filter: $5/month (plugin), $15/month (standard), $50/month (up to 6 domains); live image moderation: 2¢ per image | Free up to 1,000 comments analysed/month, Pro €99/month for 10,000 comments, Enterprise on request |
| References | Not specified on the pages consulted | L'Équipe, Challenges, Sud Ouest, actu.fr, Estadão, Südkurier, Egora |
An AI engine that follows the progress of AI models
WebPurify combines AI moderation with its own human moderators; the pages we consulted do not say which AI models it relies on.
OpenModeration runs its own moderation AI, and on delicate cases its decisions are cross-checked by other AI models. The engine is model-agnostic: when a better or cheaper model comes out, our team plugs it in quickly, with nothing to change on your side. Your moderation keeps up with the AI market instead of staying frozen on one in-house algorithm.
WebPurify price vs OpenModeration price
WebPurify
- Profanity filter, plugin licence: $5 per month for one domain
- Profanity filter, standard licence: $15 per month for one domain
- Profanity filter, enterprise licence: $50 per month for up to 6 domains
- Live (human) image moderation: 2¢ per image, no minimum for standard criteria
- 14-day free trial
OpenModeration
- Free: up to 1,000 comments analysed per month
- Pro: €99 per month for 10,000 comments
- Enterprise: on request, for large volumes
- On-premise deployment: on request only
WebPurify bills each service separately, and human review by its teams is paid per item. OpenModeration bills by comments analysed: the AI, our team on doubtful cases, the console, the connectors and the activity log are included.
Switching from WebPurify in 3 steps
Run the sandbox next to WebPurify
Connect your site or social pages. OpenModeration analyses your real comments without hiding anything, while WebPurify keeps working.
Adapt the rules with our team
The Logora team adapts the moderation to your rules and use cases. You compare decisions, and their written reasons, comment by comment.
Switch on automatic actions
When the results suit you, clear violations are hidden automatically and doubtful cases are handled by our team. You see every decision in real time in the console and can step in.
We set it up and run it for you
Just connect your pages: our team sets up the moderation on your rules and use cases, then runs it day to day. Doubtful cases and reports are handled by us, and you can step in whenever you want.
We set up your rules for you
Our team starts from your existing rules, your use cases and your real comments, sets the moderation up, then fine-tunes it over the first weeks. No work on your side.
Our team handles the doubtful cases
Doubtful cases, user reports and contested decisions are handled by our team. The system learns from every decision and proposes adjustments to your rules, which you approve in one click.
A test without risk
In sandbox mode, OpenModeration analyses your real comments and shows what it would have decided, without hiding or deleting anything.
Frequently asked questions
What is the best alternative to WebPurify?
For comment moderation on news sites, brand pages and public channels, OpenModeration is designed for that use: an AI that reads context, social and WordPress connectors, doubtful cases handled by our team, a console where you see every decision, a written reason for every decision and EU hosting. If you want human moderators supplied by the vendor for images and video, WebPurify is built for that.
How much does WebPurify cost?
According to its website and terms: the profanity filter costs $5 per month (plugin licence), $15 per month (standard) or $50 per month for up to 6 domains, and live image moderation costs 2¢ per image, with a 14-day free trial. OpenModeration is free up to 1,000 comments analysed per month, then €99 per month for 10,000 comments.
WebPurify vs OpenModeration: what is the difference?
WebPurify sells a profanity filter and moderation work done by its own human teams. OpenModeration is AI comment moderation adapted to your rules and use cases: it acts on your comments, keeps legitimate criticism visible, has our team handle doubtful cases and explains each decision in writing.
Can I test OpenModeration without switching off WebPurify?
Yes. In sandbox mode, OpenModeration analyses your real comments without hiding anything. WebPurify keeps running, and you compare both sets of decisions on the same comments, each OpenModeration decision with its written reason.
Which AI does OpenModeration use?
OpenModeration runs its own moderation AI, and other AI models cross-check its decisions on delicate cases. When a better or cheaper model comes out, our team plugs it in, with nothing to change on your side, so you benefit from the progress of AI models.
Does WebPurify use human moderators?
Yes. According to its website, its "live" moderation is carried out by its own moderators, for example at 2¢ per image. With OpenModeration, doubtful cases are handled by our team, and you see every decision in a single console, with the reason the AI hesitated.
WebPurify is a trademark of its owner. Information about it comes from its website (consulted on October 30, 2026). Spotted a mistake? Write to us at contact@openmoderation.com.
Sources: www.webpurify.com/pricing/ · www.webpurify.com/terms/ · www.webpurify.com/profanity-filter/ · www.webpurify.com/image-moderation/live/ · www.newswire.ca/news-releases/intouchcx-expands-trust-amp-safety-solutions-with-strategic-acquisition-of-webpurify-843206076.html
Go beyond the profanity filter.
Book a call: we look at your rules and use cases, then run the sandbox on your real comments next to WebPurify.
No credit card required · DSA-compliant · GDPR-compliant
Questions? contact@openmoderation.com